Growth Stories
SES Sending Limits & Quotas: Managing and increasing SES sending limits to support business growth. Preventing spam complaints and maintaining a high sender reputation.
TargetBay’s developers used multiple Integrated Development Environments (IDEs), requiring a consistent and reliable Amazon Q plugin configuration.
Slow, Costly Ad-Hoc Reporting Running direct SQL queries against large Aurora tables caused: Multi-minute response times Production database CPU spikes
Rising CloudFront Costs: As campaign volume and image resolution increased, data transfer charges via CloudFront grew rapidly—straining marketing budgets.
Regional Latency Users outside the primary AWS region (especially in APAC) experienced slow load times due to centralized ECS hosting. Fragile Availability Model A single ECS cluster created a point..
Monolithic Single Node TargetBay’s NGINX + PHP-FPM-based APIs ran entirely on a single c5.2xlarge EC2 instance, along with background and batch jobs.
Slow, Costly Ad-Hoc Reporting Running direct SQL queries against large Aurora tables caused: Multi-minute response times Production database CPU spikes Risk to transactional workloads
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